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PORTA
Humber x PORTA Live Client Brief. Shortlisted.
Parents in dual-income households are extremely busy and have less time to worry about what is for dinner and whether it is good quality.
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BIG IDEA: Introducing the newest (Italian) addition to your family that will handle the worry.
Social Posts
Loyalty Incentive
Every Pizza comes with a QR code. Once scanned on the PORTA App they unlock a character.
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Each character unlocked equals one pizza slice (see right). Once full pizza is filled out the customer receives a reward!
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The Team
Vishal Wala
Account Manager
Ayush Madhamshettiwar
Art Director
Payal Kadam
Art Director
Olivia Birnie
Copywriter
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