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IKEA Hej Days 2024

A social media-led campaign for IKEA Hej Days 2024 completed at Pigeon Brands Toronto. ​Advertisements ran across Instagram, Pinterest, YouTube, and Out Of Home.

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IKEA's Hej Days sale has to compete with others like Amazon Prime Days.

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BIG IDEA: IKEA Hej Days will stand out by being IKEA's authentic self, friendly and welcoming. So let's say "Hej!" (means Hey, hello, hi in Swedish).

Out Of Home

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Pinterest

IKEAPinterest META .png

Instagram 

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IKEAprecarousel.png
Hej Days pre1.png

The Team

Jhenny Lynn Castillo 
Art Director 

Dorota Kulig
Art Director

Olivia Birnie
Copywriter

Tara Wright
Copywriter

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